I bought it at shop and used the eye masks for the first time last night. Even after just one time, I've already seen a difference! I'm always hesitant to try new skincare products because I have extremely sensitive skin, but I decided to give them a shot because it's organic. I naturally have dark circles under my eyes and VERY pale skin. I put these masks in the fridge before wearing them, which feels fantastic when I put them on my face. They are pretty comfortable, didn't even notice they were there after a few minutes. I left them on for maybe a little over half an hour. I think with consistent use, I will see more improvements! Excited to keep using these!